Lead Manager Pricing

Homeflow Lead Manager is free for basic functionality, with additional paid plans
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Free

£0 per month per branch

Standard

£49 per month per branch

Professional

£99 per month per branch

Users
Included users per branch
Unlimited
1
1
Additional user per month
–
£12
£16
Leads
Included leads
Unlimited
Unlimited
Unlimited
Major portal leads
✅
✅
✅
Other portal leads
–
✅
✅
Website leads (via existing parsers)¹
–
✅
✅
Website leads (via bespoke parsers)¹
–
–
✅
Lead Management
Real-time dashboard
✅
✅
✅
Assign and allocate leads
✅
✅
✅
Add internal notes to leads
✅
✅
✅
Search leads and customers
–
✅
✅
Send in-app emails to customers
–
✅
✅
Customise and use email templates
–
✅
✅
Bulk assign, allocate and close leads
–
✅
✅
Suggest properties in emails²
–
–
✅
Make in-app calls to customers¹
–
–
✅
Set branch and user targets
–
–
✅
Support for multiple brands
–
–
✅
Close leads to supported CRM systems²
–
–
✅
✨ Homeflow AI
✨ AI credits included per month per branch
Fair Usage⁶
Fair Usage⁶
Fair Usage⁶
✨ AI lead summaries
✅
✅
✅
✨ AI email drafts
–
✅
✅
✨ AI call transcripts
–
–
✅
✨ AI call summaries
–
–
✅
Lead Automation
New lead push notifications
✅
✅
✅
Branded auto-reply email to website enquiries
Homeflow Website only
✅
✅
Self-service surveys for website enquiries
Homeflow Website only
✅
✅
Branded auto-reply email to portal enquiries
✅ ³
✅
✅
Self-service surveys for portal enquiries
✅ ³
✅
✅
Auto-close stale leads
–
✅
✅
Prioritise leads with quality scoring
–
✅
✅
Customise default surveys
–
✅
✅
Custom surveys and questions
–
–
✅
Auto text message reminders to customers¹
–
–
✅
Auto property matching suggestions²
–
–
✅
Hide unqualified leads on dashboard
–
–
✅
Auto close non-responsive leads
–
–
✅
Referrals
Refer vendors between your own offices
–
✅
✅
Refer out-of-area vendors to other agents⁴
✅ Earn 10% commission
✅ Earn 15% commission
✅ Earn 20% commission
Automated referrals on portal leads⁵
✅
✅
✅
Mortgage referrals (coming soon)
✅ Homeflow panel
✅ Homeflow panel
✅ Your provider
Conveyancing referrals (coming soon)
✅ Homeflow panel
✅ Homeflow panel
✅ Your provider
Data
Lead activity insights
✅
✅
✅
User activity insights
✅
✅
✅
Lead activity report
–
✅
✅
Export lead data²
–
✅
✅
Free read-only user licenses
–
–
✅
Data visibility and retention
30 Days
90 Days
Unlimited
Support
Email support
Best Effort
✅
✅
Phone support
–
✅
✅
Priority support
–
–
✅
Training videos
✅
✅
✅
Bespoke online training
–
From £99
From £99

Enterprise

Bespoke pricing

Advanced team configurations
–
–
Enquire
Advanced integration support
–
–
Enquire
Feature request prioritisation
–
–
Enquire
Custom development
–
–
Enquire
Custom reporting
–
–
Enquire
Custom domains
–
–
Enquire
Dedicated account manager
–
–
Enquire
Guaranteed up-time
–
–
Enquire

¹ Additional charges may apply. SMS and voice call rates may apply (including during free trial)
² Integration with supported third-party provider required
³ Requires auto-referrals functionality to be enabled
4 Commission from third-party agent's successful sale fee
5 Customers with Auto Referrals enabled can run Portal Surveys on Lead Manager Free
6 Homeflow AI is in a free preview for a limited time and fair usage is included; the features may be withdrawn at any time.
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