July 1, 2026

Free webinar: smarter lead management with Homeflow and Alto - 20th July

Alto and Homeflow already work together, but most agencies aren't getting full value from that connection. Join us to see how leading agencies combine people and AI to manage leads better, from first enquiry to booked appointment.
July 1, 2026

Free webinar: smarter lead management with Homeflow and Alto - 20th July

If you use Homeflow software and Alto as your CRM, the two systems are almost certainly already connected. But having the data connected isn't the same as having the process sorted. Who picks up each enquiry? How quickly? And what happens to the ones that don't turn into a viewing or valuation on first contact?

Those questions matter because unanswered leads don't wait around. A lead that sits for half an hour starts to cool, and once a few hours pass without a reply, a large proportion never come back at all. Some estimates put that drop-off as high as 40-60%.

This webinar is about closing that gap: not just connecting Alto and Homeflow, but using them properly together, with the right mix of human follow-up and AI support, so fewer leads fall through the cracks between enquiry, appointment and instruction.

Upcoming webinar: getting the most from Alto and Homeflow together

Date: Monday 20th July
Time: 2pm
Format: Live, interactive webinar

This free session is hosted by Jeremy Harford Tapp, co-founder of Homeflow, alongside a specialist from Alto's team.

What we'll be covering

This webinar is about the practical reality of running Alto and Homeflow together, and how the best agencies are using both systems, and the people behind them, to manage leads properly from first enquiry to booked appointment and instruction. Our own analysis of the market suggests a large majority of agencies are still managing leads through basic email or CRM inboxes, with only a small minority running genuinely joined-up, next-generation lead management, so there's real headroom for agencies willing to close that gap.

We'll explore:

  • How Alto and Homeflow fit together, and where agencies typically leave value on the table
  • The changing landscape of lead response, and how agents are using humans and AI in unison rather than one replacing the other
  • What leading agency groups are doing differently with their lead handling
  • The pitfalls of AI lead handling, and where it genuinely earns its place
  • Practical steps to tighten up the handover between your website, your lead management and your CRM

This is a practical, straightforward look at what's working for agencies who've got this right, and what's worth avoiding.

A practical, open session

As with our previous webinars, this will be interactive rather than a straight presentation. We'll take questions throughout and look at real examples of Alto and Homeflow working well together, along with a few common mistakes worth avoiding.

Who this webinar is for

This session is ideal for:

  • Estate and lettings agency owners and directors using Alto
  • Sales managers responsible for lead conversion
  • Marketing and operations managers
  • Anyone wanting to get more from their existing Alto and Homeflow setup

You don't need a technical background. If leads are coming into Alto and Homeflow and you want to know they're being handled as well as they could be, this session is for you. Sign up below and we'll send you everything you need ahead of the webinar.

Sign up for our free Homeflow & Alto webinar

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