Homeflow Launches AI-Powered Live Chat for Agents

Estate agency websites never close, but the people answering enquiries go home at the end of the day. Homeflow's new Live Chat, by contrast, never stops: it's an AI assistant that answers every website visitor instantly and intelligently, day and night.

Live Chat is built specifically for estate agencies. It knows each agency's branches, services and properties, and it follows visitors as they move around the site. A question asked on a listing or a valuation page gets an answer that fits, whether the office is flat out or closed for the night.

The focus is on leads, not just conversations. Live Chat turns anonymous browsers into named contacts. Every enquiry, viewing request and valuation lead goes straight into Lead Manager, which is included free for agencies not already using it.

It works on any estate agency website, not just those built by Homeflow. Agencies add it with a single line of code, and Homeflow configures it centrally, so there's no development project and nothing for the agency's team to manage.

One early adopter, Bradleys Estate Agents, has given its assistant a name and a personality.

"A month ago we switched on "Brad", our AI assistant powered by Homeflow's Live Chat. He's already handled several hundred conversations. We've given him a cheeky streak, he replies instantly, never takes a day off and always steers the conversation towards a valuation. He's one of our best hires this year, especially given he doesn't even want a desk”, says Kai Logan, Director at Bradleys.

Shawn Zvinis, Head of Product at Homeflow, said:

"Every visitor who leaves a website without an answer is a lost opportunity, and for an estate agency a single lead can be worth thousands of pounds. Our AI-powered Live Chat makes sure no one is left waiting, no matter what time of day or night. Because it's built for this industry, it gives genuinely useful answers straight away and turns anonymous traffic into contacts that agents can follow up."

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